Showcase your brand’s story in a globally distributed marketing book curated by Prof. Philip Kotler, reaching marketers, business leaders, and academics worldwide.
Be featured alongside Malaysia’s top companies in an internationally recognized publication that positions your brand as a leader in modern marketing innovation.
Gain media exposure, access exclusive networking opportunities through Kotler Impact’s ecosystem, and enhance your brand reputation as a forward-thinking business.
Warm greetings to all readers of Essentials of Modern Marketing.
This book offers an up-to-date and insightful view of how modern marketing operates in today’s rapidly changing world. It goes beyond selling products or services—it’s about shaping the future through innovative marketing tools.
Essentials of Modern Marketing – Malaysia Edition showcases inspiring stories from Malaysian businesses, connecting local brands to a global audience. It’s designed for managers, employees, professors, and students who believe marketing can drive innovation, benefit society, and build a better world.
Unlike traditional marketing books that focus only on operations or strategy, EOMM integrates all key marketing aspects into a clear, practical guide. It provides essential knowledge in an accessible way, helping both practitioners and students make real-life decisions and discover new talents, capabilities, and opportunities.
Join EOMM Malaysia Edition and tell your brand’s story to the world.
Discover the brands who have shared their journeys through EOMM.
The Father of Modern Marketing.
President & Global CEO Kolter Impact Inc.
Digital Marketing Guru, Germany
Author, Consultant & Educator, Poland
CEO & President of UMUNTU SAS, Colombia
Expert on Artificial Intelligence, France
Founder MarketCulture Strategies Inc., Australia
Huddersfield Business School, University of Huddersfield, U.K.
We are honoured to be part of Essentials of Modern Marketing – Malaysia Edition alongside inspiring Malaysian brands. This recognition celebrates our journey of serving the community with integrity and quality. Thank you, Kotler Impact Asia, for giving us a platform to share our story and inspire future generations.
Hajah Faiza Bawumi Sayed Ahmad
Founder of Syarikat Faiza Sdn BhdReady to join EOMM Malaysia? Let’s talk about how to feature your brand!
No. 48, Lorong Chong Khoon Lin 2, Ukay Heights, 68000 Ampang, Selangor.