Watch Video

Essentials of Modern Marketing - Malaysia Edition

Showcasing Malaysia’s Marketing Excellence to the World

Global Spotlight for Malaysian Brands

Showcase your brand’s story in a globally distributed marketing book curated by Prof. Philip Kotler, reaching marketers, business leaders, and academics worldwide.

Unmatched Credibility & Prestige

Be featured alongside Malaysia’s top companies in an internationally recognized publication that positions your brand as a leader in modern marketing innovation.

Powerful Marketing & Networking Advantage

Gain media exposure, access exclusive networking opportunities through Kotler Impact’s ecosystem, and enhance your brand reputation as a forward-thinking business.

Be part of marketing history.

Preface by Philip Kotler

Warm greetings to all readers of Essentials of Modern Marketing.

This book offers an up-to-date and insightful view of how modern marketing operates in today’s rapidly changing world. It goes beyond selling products or services—it’s about shaping the future through innovative marketing tools.

Essentials of Modern Marketing – Malaysia Edition showcases inspiring stories from Malaysian businesses, connecting local brands to a global audience. It’s designed for managers, employees, professors, and students who believe marketing can drive innovation, benefit society, and build a better world.

Unlike traditional marketing books that focus only on operations or strategy, EOMM integrates all key marketing aspects into a clear, practical guide. It provides essential knowledge in an accessible way, helping both practitioners and students make real-life decisions and discover new talents, capabilities, and opportunities.

Join EOMM Malaysia Edition and tell your brand’s story to the world.

0 Country Editions
0 Companies
0 University Partner
0 International Authors

Country Editions

Discover the brands who have shared their journeys through EOMM.

Meet the Team Behind EOMM

PHILIP KOTLER

The Father of Modern Marketing.

SADIA KIBRIA

President & Global CEO Kolter Impact Inc.

MARC OLIVER OPRESNIK

Digital Marketing Guru, Germany

MARIUSZ SOLTANIFAR

Author, Consultant & Educator, Poland

RAUL AMIGO

CEO & President of UMUNTU SAS, Colombia

DENIS ROTHMAN

Expert on Artificial Intelligence, France

LINDEN BROWN

Founder MarketCulture Strategies Inc., Australia

HASEEB SHABBIR

Huddersfield Business School, University of Huddersfield, U.K.

Contact Us

Ready to join EOMM Malaysia? Let’s talk about how to feature your brand!

Address

No. 48, Lorong Chong Khoon Lin 2, Ukay Heights, 68000 Ampang, Selangor.

Contact Number

03-4265 3313